Design a Data-Driven Customer Journey Map

Data analysis it’s commonly used to uncover business’s issues or hidden opportunities.

3 kind of analysis: Prescriptive, Descriptive and Predictive make the difference in helping you understand which product you will sell more if you make a bundle products or a specific promotion, which products to show up for a particular cluster of customers or which offers to propose to which segment.

If customers who read an advertisement or a product recommendation are not ready to buy, they’ll not react to the content. Data analysis help to…