2 Actionable CRO tips to increase your shop sales
6 min readMay 11, 2022
Two recommendations that I use as best practices that give concrete feedback in the short term (easy win).
What is Conversion Rate Optimization (CRO)?
Conversion Rate is the result of calculation between the number of generated sessions and the number of obtained orders. In other words: its goal is to increase the sessions’ quality and sales products’ value.
Conversion Rate Optimization activities are very important when sales volume lead to a substantial turnover.